18 May 2026
As financial pressures continue to squeeze franchisee margins and confidence, it’s vital that franchisor teams step up to provide focused support. Here are eight strategies we observe great franchisors doing, based on our work with hundreds of brands. 
This infographic summarises how we implemented our mission to foster profitable partnerships in the global franchising sector throughout 2025. If you were part of this journey in some way as a collaborator, client or course participant, we thank you for putting your trust in us and supporting our work.
It was a particular privilege to run 113 virtual and face-to-face training sessions in 20 countries on the psychology of successful franchising for both franchisor and franchisee audiences across so many brands. And to stimulate people's thinking about franchising excellence through our publications, regular newsletters, articles and social media posts.
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These short stories on the psychology of business and everyday life have been likened to “mind brightening pills” as they open our thinking to fresh insights for improving wellbeing, business performance and franchise relationships.
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