Free Stuff: Articles, Checklists, Downloads
Here are some FREE Articles, checklists and audio downloads. Note that most of these are copyright. We will be a little more than displeased if we find this material reproduced in whole or in part on someone’s web site without our permission.
Articles for Franchisees
Important Do’s and Don’ts When Considering a Franchise
Articles for Franchisors
What Franchisees Want from their Franchisor and How to Improve Franchisee Validation
Love Me … Love Me Not — Measuring the Franchise Relationship
Why Franchisees Resist Change and How to Get Them On Board
Best Practice in Franchisee Selection
33 Common Mistakes When Organising Franchisee Conferences
Improve the Effective of Your Field Visits
Finding & Keeping Good Franchisees
What Makes a Good Field Advisor
Checklists
Healthy Franchise Culture Checklist (PDF 112KB)
Publications from Franchise Relationships Institute Events
Winning Franchisee Hearts and Minds Forum — Mini-Forum Findings
Press Coverage of Franchise Relationships Institute
Article in The Melbourne Sunday Age 13 April 2008 — Special Feature on Franchising (PDF 76kb)
Audio for Download
Laser Electrical — Case Study in Conversion Franchising
Greg Nathan talks to Peter Bassett, co-founder of the Laser Electrical group in New Zealand, who have twice won the Westpac Franchise System of the Year Award. Laser Electrical have 125 franchises across Australia and New Zealand and mostly attract their franchisees from existing plumbing and electrical contracting businesses. This discussion covers the following topics:
- How to make conversion franchising work.
- Building a culture of collaboration between franchisees and franchisor.
- Lessons when investing in technology for a franchise group.
- Tips for gaining market dominance.
- Leadership challenges of running a franchise group.
Duration: 12 minutes. Size: 14.4mB.