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Profitable PartnershipsNow in its 8th Edition

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Profitable Partnerships Cover

“Profitable Partnerships is a fantastic book, filled with practical wisdom for both franchisor executives and franchisees. We give all our new franchisees a copy as part of their induction process.”

John O’Brien, CEO, Poolwerx Corporation; Former-Chair, Franchise Council of Australia


Now in its Eighth Edition.

186 pages jam packed with useful information.

Quality softcover edition.

Acclaimed by franchise consultants and leading franchise companies around the world.

Kindle edition (ebook) available at

ePub edition available through (see below).

Prices and Discounts

Print Edition

Quantity Price per Book
1–9 $29.95
10–69 $25.95
70–100 $19.95
For more than 100 copies, please contact usfor a bulk rate.

*eBook Edition

Quantity Price
1 $14.61

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*If you are purchasing the eBook on a desktop computer running Windows you may need to download an ePub reader to view the publication. Click herefor more information.

Get your own copy of the world’s most popular book on how to maintain positive franchise relationships.

Profitable Partnerships is a “must read” for potential franchisees, existing franchisees and franchisor executives. It is written by psychologist, Greg Nathan, regarded as a foremost international expert on the people issues in franchising.

The book is literally brimming full of practical ideas, checklists and inspirational stories to help you secure a bright future in the dynamic franchising industry.

Many leading franchise companies insist their franchisor executives and franchisees read this book as part of their induction to franchising.

What People Say About Profitable Partnerships

“I have handed this book out to every franchisee at initial training for the past 12 years, use it to onboard all internal staff members and find it to be an invaluable resource. Based on my 20 years in the franchising industry I highly recommend Profitable Partnerships.”

LaShelle Fuller, VP of Operations, Homewatch CareGivers

“Greg Nathan has always astounded me with his ability to communicate candidly and effectively on the various aspects of relationships, as well as the impact they have on achieving positive results. This book is filled with very meaningful information and is a must read for anyone who wants to improve their relationships.”

Barbara Moran-Goodrich, CEO, Moran Family of Brands

“Greg Nathan is an advocate for developing richer and more thoughtful relationships among franchisors and franchisees based on their common long-term goals. Franchise relationships are said to be akin to ‘commercial marriages’ and Greg’s guidance and authorship make a strong contribution to those who seek to understand and become even more proficient in the field.”

Lee Plave, Plave Koch PLC Franchise Law

“Profitable Partnerships is a first class contribution to the world of franchising. Even before finishing the first chapter I was completely hooked. All franchise companies, no matter what size and experience, can learn and benefit from Greg Nathan’s experience. His approach to both the rational and emotional challenges of maintaining the franchise relationship, and the tools and tactics described, have played a significant role and inspired me in my approach to building franchise relations."

Jacob Stabell, Director of Franchising APMEA, McDonald’s

“Greg Nathan’s book, Profitable Partnerships, has been an invaluable tool in helping my franchisor team and our franchisees maintain quality franchise relationships, which are the cornerstone for success in franchising.”

Shelly Sun, CEO and Co-Founder, BrightStar

“Every page of Profitable Partnerships relates to my journey as a franchisee. I actually laugh out loud when I am reading it, even though it is a very serious subject, because it reflects so many of my concerns and thoughts. It raises all the issues franchisees have and explains the gaps in franchisor and franchisees’ understanding of each other’s problems and goals.”

Carol Skilton, Franchisee, Provender

“The principles and tools in Profitable Partnerships have been instrumental to our company growing profitably. Greg Nathan explains clearly how to increase franchisee satisfaction and get the franchisee and franchisor team working together in the best interest of the brand and consumer. Our executive team have used Profitable Partnerships as a study guide and our franchisee community used it for one of our 2014 quarterly book club meetings. I highly recommend this book for all franchisees and franchisor executives.”

Keith Paul, CEO, HandyPro (Ranked #1 in 2015 and 2014 by Entrepreneur Magazine)

“An exceptional contribution to the franchising literature. Greg Nathan is the master of the dynamics of the franchise relationship, which lies at the core of successful franchising.”

Professor Andrew Terry, Centre for Franchise Studies, University of New South Wales

“Profitable Partnerships is excellent. It is the most jargon-free business book I have read for ages.”

Phil Ruthven, Chairman, IBIS Business Information

“When I first read this book several years ago I was inspired. I have since bought a copy for every one of our Snap-on franchisees and managers around the world. This book has the power to change franchise relationships.”

Barrie Young, President, Sales and Franchising, Snap-on Tools

“Although I have been in franchising for some time, I can genuinely say that every chapter in this book has taught me something new.”

Tim Hantke, Director, Franchise Solutions and ex-CEO, Snap Franchising

“A wonderful book. I have made it mandatory reading for our field personnel. It is the best summary of franchising relationships I have read in 26 years of franchising.”

Geoff Davis, Founder, Wendy’s Supa Sundaes

“Profitable Partnerships is great! I recommend it to everyone who may have an interest in franchising.”

Marcelo Cherto, President, Brazilian Franchising Institute

“Anyone who is involved in franchising, or is considering involvement, should read and absorb the contents of Greg’s book. Simple, succinct communication means that the message is often quickly absorbed and not lost in complexities. If all organisations adopted his philosophies and business practices, they would eliminate the lost time and lost energy often expended on conflicts and disputes.”

Kathryn Paget, Franchisee, RetireInvest and past FCA Franchisee of the Year

“Profitable Parterships is an outstanding book full of information vital to business and personal success. Greg Nathan is a gifted writer who never wastes a word, gives excellent examples, combines humour with advice that is always focused on the key issues. This book should become your business and relationship bible.”

Jack Collis, author of ‘Yes You Can’ and ‘Work Smarter Not Harder’

“An excellent book. You are quite frankly the best in your field.”

David Acheson, Ex-Chairman, British Franchise Association

“I wish I read it earlier as I enjoyed it immensely and it just made so much sense and put things into perspective for me.”

Rose Siva, Director, Improved Communication Skills

“Have read your book Profitable Partnerships and as a former multi store owner with Subway everything in the book l can relate to. It was an amazing read and should be compulsory for all franchisees and franchisors and development agents to read.”

Harry Phillipou, Area Development Agent

“What a terrific read Profitable Partnerships is.”

George Yammouni, Managing Director, BathroomWorks

“Of tremendous benefit to both franchisors and franchisees. Practical, user friendly and obviously based on years of hands on experience. I love the summaries and action tips at the end of each chapter. I only wish I had some of these insights in my early days as a franchisor. Life would have been a little easier.”

Eric Morgan, Director, Franchise Developments

“I have enjoyed reading “Profitable Partnerships” and truly believe it is THE brilliant and reader-friendly book in the franchise industry. I am the project and relationship manager at a food retail franchise company and we provide each new franchisee with a copy as part of our Welcome Pack as we believe it is a must-read book for them.”

Bonnie Lifang Xi

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